Hugo Boss

Let yourself be enveloped in the invigorating freshness of HUGO Iced, a bold and modern fragrance designed for the man who embraces life with energy and spontaneity. This fragrance, a true torrent of freshness, is an invitation to push your limits and live every moment to the fullest. It captures the very essence of youth and audacity, an icy and invigorating interpretation of contemporary masculinity. Imagine the sensation of a cold shower on a summer morning, that wave of pure energy that runs through your body. It is precisely this sensation that HUGO Iced brilliantly transcribes, an invigorating olfactory shock that prepares you to conquer the world. HUGO Iced is not simply a fragrance, it is a declaration of independence, an affirmation of self. It is aimed at the man who is not afraid to think outside the box, who dares to be different and who lives his life by his own rules. Its modern and refined bottle perfectly reflects this philosophy. The transparent glass reveals the icy blue hue of the juice, a symbol of freshness and purity. The elegant and robust silver metal cap adds a touch of sophistication and masculinity. Holding this bottle in your hands is already feeling the promise of a unique olfactory experience. The pleasure of presenting HUGO Iced is immense. Giving this fragrance is giving much more than just a fragrance. It is giving a dose of self-confidence, a burst of vitality and the inspiration to live every moment to the fullest. Imagine the smile on the face of the person who discovers this gift, the surprise and excitement of spraying this iced juice for the first time. HUGO Iced is a memorable gift, perfect for modern and dynamic men who are looking for a fragrance that is both refreshing and sophisticated.

Glacial Mint, Mate Tea. The opening is an explosion of freshness, a tonic and stimulating alliance of glacial mint and mate tea. The mint brings an immediate sensation of freshness, while the mate tea adds a touch of subtle and stimulating bitterness.

Wild Juniper, Orris Root. The heart of the fragrance reveals more aromatic and woody notes. Wild juniper brings a green and slightly spicy dimension, while orris root gives a powdery and sophisticated elegance.

Vetiver, Ambroxan. The deep and sensual base is based on a woody and amber accord. Vetiver brings an earthy and masculine note, while ambroxan, a synthetic molecule with an amber and musky scent, gives exceptional hold and subtle sensuality.

(Information not publicly available and confidential to the brand. A general description can be given) HUGO Iced Eau de Toilette is composed of a blend of alcohol, water and natural and synthetic essential oils, expertly dosed to create a harmonious and balanced fragrance. The concentration of essential oils is lower than that of an Eau de Parfum, which gives it a freshness and lightness ideal for everyday use.

Modern, dynamic, daring men, aged 18 to 35. Individuals who like to stand out, who are looking for a refreshing and energizing fragrance to accompany them in their daily lives.

Spring/Summer. Its intense freshness makes it the ideal fragrance for hot, sunny days.

Day/Evening. HUGO Iced is versatile enough to be worn to work or a night out with friends. Its freshness and elegance make it a suitable choice for any occasion.