A moment of serenity, a return to basics to reconnect with the essential through the new Matin Lutens collection. "From under the iron comes out a steam that smells of freshly washed laundry. The freshness of water, the freshness of freshly ironed sheets, a pillowcase to dream on? L'Eau Serge Lutens invites us to reconnect with a world where true luxury is embodied above all in cleanliness. Definitive and radical, it goes far beyond the idea of ​​perfume as a hygienic and social mannerism. A ritual that combines with Lutens Morning cleansing gels for a long-lasting fragrance. Matin Lutens, a line whose discreet aesthetic and purity evoke the simplicity of a ritual centered on the morning essentials: water, bath and a little spritz of perfume. Natural ingredients, colors reflecting a return to serenity, in perfect harmony with the organic atmosphere of the olfactory creations of this collection, Matin Lutens promises a long-awaited return to the sources: a peaceful awakening in the morning!ALCOHOL, PARFUM (FRAGRANCE), DIPROPYLENE GLYCOL, AQUA (WATER), LIMONENE, HEXYL CINNAMAL, LINALOOL, BUTYL METHOXYDIBENZOYLMETHANE, TOCOPHERYL ACETATE, ALPHA-ISOMETHYL IONONE, GERANIOL, CITRAL, CI 60730 (EXT. VIOLET 2), CI 17200 (RED 33), CI 42090 (BLUE 1)

Serge Lutens is a complex creator who never ceases to develop very audacious fragrances. Also, over the years, he has accustomed us to harmonious but contrasting scents, often based on amber, smoked woods, refined flowers or myrrh. Well, this time, it is not the case! L'Eau is not described as a perfume, but rather an anti-perfume. Its freshness would suggest a Cologne. However, even if we find the tonic and citrus side of this style of fragrance, Serge Lutens is offended by this comparison. "I hate Colognes!", he says. For him, it is rather a question of a perfume "spatial, pure, diffusing and luminous." L'Eau is a fresh fragrance that can boast of leaving a clean sensation behind it. The time is not for frills but rather turns to a more refined recipe. Serge Lutens makes this comparison: "If it's a woman, she gets rid of the old clichés: suspenders, old stuff, heated curlers, all the frills of aging neo-eroticism to please grandpa. If it's a man, less bodybuilding, fewer briefcases and all the accessories to please grandma. Instead: comfort, simplicity and a bit of air." Serge Lutens is not lacking in humor and seems to have truly changed his style with this essence.